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The Verge | Is AI the End of Photography As We Know It?

“Promptography” is what Berlin-based artist Boris Eldagsen calls his creative process.

He inputs highly specific and deliberate text prompts into generative AI programs like DALL-E or Midjourney, and tweaks their outputs repeatedly to create thought-provoking photographs…or at least, what look like photographs.


Senior video producer, Becca Farsace flies to Berlin to investigate how exactly Boris process works, how he’s fooled award shows, and what her final thoughts are on this new age of generative AI art.


00:00 | Introduction

00:31 | Who is Boris Eldagsen

01:05 | What is promptography?

03:15 | Becca tries prompting at home

04:38 | Seeds and pancakes

06:01 | Photography vs promptography future

07:16 | Eldagsen showcase at AI gallery

07:48 | Advancing art forward

08:37 | What about copyright?


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