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Google I/O 2023 | What’s Next for AI and Google Search

For over a decade, AI has been behind the evolution of Search. This is a glimpse at how generative AI will further evolve Search in the coming months.

This new Search Generative Experience, also known as SGE, will be rolling out via our Search Labs program:


https://g.co/Labs


Starting today, if you’re in the US, you can join the waitlist by tapping the Labs icon in the latest version of the Google app or Chrome desktop.

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