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Search Central | Video best practices for Google Search

Danielle Marshak, Product Manager at Google, shares best practices to help your videos appear in Google Search and Discover.

Learn how Google indexes videos, features where videos appear on Google, and what you can do to optimize for these features.


Video Best Practices:

https://developers.google.com/search/docs/advanced/guidelines/video


Video Structured Data Markup:

https://developers.google.com/search/docs/data-types/video


Video Sitemaps:

https://developers.google.com/search/docs/advanced/sitemaps/video-sitemaps


Max-Video-Preview Meta Tag:

https://developers.google.com/search/docs/advanced/robots/robots_meta_tag#max-video-preview


00:00​ - Introduction

01:07​ - How Google indexes videos

02:12​ - Video features on Google

03:45​ - Video Best practices

03:51​ - Make your videos available on the web

04:10​ - Provide structured data with VideoObject markup

04:38​ - Include high-quality thumbnails

05:10​ - Make video content files accessible

05:58​ - Submit a video sitemap


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